Every business will face a period of challenge in its early years according to
Ajayi Oluwadamilare Michael, the founder and CEO of The Shawn Exchange, a new digital service company.
Drawing from his experience, he said: “Before I started
The Shawn Exchange, I was into other businesses so I knew for sure that this business, like others, would face a lot of challenges and maybe even more because of the nature of the business.
The number one challenge was bank issues. I was trying to create a brand with a name that everyone knows for fast payment but suddenly the bank’s network was poor. And come to think of it, we were a startup company looking for trust (which was another challenge we had) from our customers, that was not the way to get it.”
Continuing, he said: “The first action we took was to employ trained personnel to handle the traffic conveniently, ensuring fast reply, leadings to fast payment. We created efficient teams to work together for a better brand, from the customer service team that handles customer requests and complaints to the accounting team that ensures really fast payment and to our influencers doing a wonderful job of giving us visibility online.”
The CEO of The Shawn Exchange attributed the success to teamwork. “I think it’s safe to say hurdling these challenges took the work of an efficient team. When customers come, we work as a team to deliver to our best and they, in turn, become returning customers and even refer people. That’s how this brand has grown till we got to where we are presently,” he outlined.
While The Shawn Exchange is working on its website, the company is nevertheless accessible to its customers. “Our main base of operation is WhatsApp, customers that want access to our services can always reach us there on either of our numbers, we are always online, on Twitter and Instagram @theshawnexchange and available to listen to any complaints and troubleshoot,” the CEO stated.
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